Legend: A collection of untold stories from Jeep's long history Paperback – April 17, 2023

Discover the untold stories and surprising secrets behind Jeep’s iconic legacy in Legend - a unique collection of in-depth features, rare photographs, and historical insights originally published in the pages of Legend magazine.Curated and expanded into nearly 300 full-colour pages, Legend explores the hidden corners of Jeep history: from forgotten concept vehicles and obscure engineering quirks to vintage advertising, secret prototypes, and behind-the-scenes stories even Jeep themselves had nearly forgotten.In Legend, you’ll discover:the lost story behind several obscure concept vehicles - including one even Jeep didn’t know abouthow Jeep created an electric vehicle nearly 50 years before everyone elsewhy a model "missing" from Jeep’s line-up wasn’t missing at allhow a giant French conglomerate was behind one of Jeep's most successful modelsthe bizarre truth behind a transmission with not one but two second gearshow three slabs of concrete hidden in a forest helped Jeep win WWIIthe behind-the-scenes battles to secure the rights to the Jeep namehow Jeep’s advertising evolved across the decades - and what it revealsthe extreme lengths Jeep engineers go to to make their vehicles trail-readyhow the brand found an unlikely fan in the White Houseand why today’s owners are reaching into Jeep’s past to customise their vehicles with retro graphicsPlus, you’ll find deep dives into legendary launch stunts, hidden engineering marvels, and the story of how it all began: with a committee, a challenge, and a blueprint for success.Each feature is presented in a clean, modern layout that gives the stories and photography room to breathe. Whether you’re curious about Jeep’s wartime origins or decoding the hidden design touches in today’s Renegade, Legend offers a fresh, engaging look at the clever, quirky, and often-overlooked history of one of the world’s most enduring automotive icons.If you’ve ever flipped through a magazine and thought, “I always wondered how that worked,” or “Well, I never knew that,” - this is the book for you. Read more